How equity investors can better support underrepresented founders

Equity investors play a crucial role in the growth journey of any start-up. For underrepresented founders, securing equity investment presents an even greater challenge. Beyond the typical questions surrounding business plans, growth strategies, and valuation, these founders often encounter systemic biases that impede their access to funding. We’ve previously explored the underlying research and challenges. When Maddyness invited Hatty Fawcett, founder of Focused For Business, to discuss strategies for addressing these issues, she eagerly shared her insights.

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Ben Tiffin

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