How to create an executive summary that attracts investors

A practical, results-focused masterclass that gives you everything you need to create an Executive Summary for business angels or crowdfunding investors that really sells your investment opportunity.

Developed with input and feedback from active investors, you will:

  • Learn to use the 7 Essentials of a successful pitch to structure your Exec Summary
  • Do a practical exercises to describe your business in one succinct sentence
  • Receive a ready-to-use Exec Summary template which investors love
  • Develop a series of “proof points” that show investors you have traction
  • Discover the three most important things to include in your Exec Summary
  • Receive a supporting workbook, additional resources and proven tips

In addition to the live and interactive online masterclass, if you submit your draft Executive Summary (using the template provided in the Masterclass) the course leader, Hatty Fawcett, will conduct a review of this and provide detailed feedback and suggestions for improvement, giving you additional confidence that you have an Exec Summary that will attract investors.

 

Places are limited to ensure a good interactive experience.

Duration: 90 minutes
Location: Online, using Zoom video conferencing
Presented by: Hatty Fawcett, Focused For Business

Book your place on the next masterclass

If you can’t see the booking form, book your place via Eventbrite

About Hatty

Hatty Fawcett is the founder of Focused For Business. She raised two rounds of investment for her own business venture and now supports others in raising investment, predominately through business angels and crowdfunding. She runs a series of online masterclasses and Crowdfunding Accelerator, an eight week online programme of workshops and mentoring that makes it quicker and easier to succeed at crowdfunding. Hatty also offers free Funding Clinics to founders and business owners raising investment. Hatty regularly speaks on the topic of raising investment and is an active blogger on the subject.

What people say about working with Hatty

“Hatty is a great teacher! The rich content of the course kept me interested and helped me. This course has given me confidence.” Sue Frost, Co-founder Curamicus

“The webinars from Hatty are great but the best bit is the interaction with the other participants and hearing how they are approaching their journey to investment.” David Toscano, Cin Cin Italian Canteen

“Hatty was a fantastic coach helping us create a short pitch, ensuring the delivery of key investor information in a simple but effective way” Gill Hayward, Co-Founder, YUU World

“Hatty’s content was excellent and I learnt far more than I had imagined. We had a good laugh whilst getting some serious work done.” Sharon Maddy-Patel, Maddy Lou Shoes

“Hatty made the daunting process of accelerating my business a simple, outlined and structured process. As a company we have gained direction, professionalism and valuable information through her insights.” Arun Thangavel, Co-Founder, Hollabox

You can read more recommendations on Hatty’s LinkedIn profile.

Book your place on the next masterclass

If you can’t see the booking form, book your place via Eventbrite

See all Preparing for Investment: Online masterclasses

Crowdfunding Accelerator graduates raise almost £400K of investment

Crowdfunding Accelerator is a year old (as at July 2017) and our graduates have raised almost £400K of investment for their businesses during that time. Proof, if you like that Crowdfunding Accelerator increases your chances of raising investment. Congratulations to all our graduates.

Crowdfunding Accelerator, an eight week online programme, makes it quicker and easier to prepare for crowdfunding, focusing your attention on the things that really matter.

Find out more about Crowdfunding Accelerator

 

New crowdfunding regulation could make it harder to get accepted onto a crowdfunding platform

The Financial Conduct Authority (FCA) which regulates both peer-to-peer lenders and equity crowdfunding platforms has announced that it plans to introduce more regulation to protect potential investors and help them understand the risks of investing via crowdfunding.

Areas likely to come under scrutiny include:

  • more prescriptive requirements on the content and timing of disclosures
  • better management of conflicts of interest
  • improved standards of due diligence and
  • enhanced client assessment rules.

These changes could lead to new eligibility requirements for companies wishing to crowdfund and greater scrutiny of their businesses plans and forecasts, making it harder for businesses to be accepted onto equity crowdfunding platforms. It is also possible that crowdfunding pitches will require greater validation in order that risks can be more accurately assessed and reported.

Read the FCA’s an assessment of new rules for crowdfunding

Want help with your crowdfunding application and campaign? Learn how Crowdfunding Accelerator makes successful crowdfunding quicker and easier